Unlock the Expertise of a Fractional Chief Marketing Officer.
We go beyond traditional marketing services. IMS can become an integral part of your business with our Fractional CMO offerings. With over two decades of experience in marketing, CEO Cari Infante understands the value of strategic planning, resource management, and effective execution. As a Fractional CMO, Cari works closely with clients to address unique challenges and find opportunities, craft comprehensive strategies & meticulously track results.
Why Choose a Fractional CMO?
Cost-Effective Leadership
Access to seasoned marketing expertise at a fraction of the cost of a full-time CMO, making it a budget-friendly option for small to mid-sized businesses.
Access to Diverse Expertise
Benefit from a broad range of industry knowledge and innovative strategies that fractional CMOs bring from working across various sectors.
Fresh Perspective
Gain an objective viewpoint to identify growth opportunities and areas for improvement that may be overlooked internally.
Enhanced Team Leadership
Provide guidance and mentorship to your existing marketing team, improving overall performance and aligning efforts with strategic goals.
Flexibility and Scalability
Adjust the level of marketing leadership to match your business needs, scaling efforts up or down as required, which is ideal for rapidly growing or seasonally driven companies.
Immediate Strategic Impact
Quickly implement effective marketing strategies and optimizations to drive immediate results and align marketing efforts with business objectives.
Reduced Financial Risk
Mitigate the financial commitment associated with hiring a full-time executive, allowing for high-level marketing leadership without long-term obligations.
Adaptability to Market Changes
Leverage the ability of fractional CMOs to quickly pivot strategies in response to evolving market conditions, ensuring your marketing remains effective and relevant.
